Cultural Value Proposition Canvas
The Cultural Value Proposition Canvas can be used to analyze the ideas, customs and social behaviour of a particular society
According to David Carr this framework challenges us to ask how we make brands count and to ask,
- What value do we deliver to the individual or the community?
- How do we add value not noise?
- Which cultural needs are we satisfying?
If we are to create ideas and experiences that “create culture” then we should learn from outside our industry and one source is news and entertainment with their inherent feel for what creates human interest and culture.
Checkout other business canvases in our Canvas Database