Market Analysis Canvas
The Market Analysis Canvas is a supplement to the Business Model Canvas that shows the market forces that influence your business model environment.
According to Creatlr you’ll use this tool to analyze market segments (customers), needs and demands (to understand if your market is well served), revenue attractiveness (what your customers are willing to pay for), switching tools (what binds customers), offers, products and services from competitors and market issues (that drives and transform your market).
Checkout other business canvases in our Canvas Database