Wealth Management Canvas
The Wealth Management Canvas is provides a holistic framework for designing, discussing, validating, and documenting successful wealth management solutions.
According to Innovate-d when designing new or enhancing existing wealth management solutions, you can make numerous mistakes!
- You may identify the wrong customer segments.
- You may fail to meet actual customer needs, alleviate felt pains, deliver upon sought-after gains.
- You may be unable to build a trusted relationship with the targeted customers.
- Your solution may not differentiate itself from that of your competitors in a way that would convince customers to switch to your offering.
- Your price may not be aligned with the value delivered, your solution may be too expensive, or too cheap.
- You may fail to deliver upon the promises made with your solution, not delivering the bespoke value.
- Your offering may be understood incorrectly or not at all by different customer segments.
The Wealth Management Canvas (WMC) helps overcome these, and many other obstacles. It provides a common language for designing, discussing, validating, and documenting wealth management solutions.
Checkout other business canvases in our Canvas Database